Documentation Index
Fetch the complete documentation index at: https://docs.scalev.com/llms.txt
Use this file to discover all available pages before exploring further.
First, audit your landing page speed with this tutorial: https://tutorial.scalev.id/optimasi-landingpage/.
Second, understand other causes of low OCLP ↓
Text explanation:
1/ Accidental clicks →
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Clickbait. Clickbait ad creatives can inflate click percentage because people click unintentionally
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Video ads. Video tends to generate accidental clicks because of the play button on the video thumbnail.
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Long ad copy that triggers “see more”. This can also cause accidental clicks.
The above doesn’t necessarily mean bad (except clickbait). Just be aware that if your ads look like that, don’t target very high OCLP. You can’t control your ad viewers’ behavior, right?
2/ Repeated click →
Pixel only triggers an event 1x within a short time window. If a user bounces back and forth between the web and the ad, then returns, their outbound clicks can be counted more than 1x while landing page views count only 1x.
Solution: use the unique outbound clicks metric.
3/ Misdirection click →
If your ad visitor browses into the comments section and finds another link to a different website, or you’ve linked to your WhatsApp, the outbound click count increases but landing page views don’t.
Another case: a user is curious what the ad is about, clicks your profile page or Instagram, browses there, then clicks a link in your bio — this still counts as an outbound click, but doesn’t produce a landing page view.
Solution:
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Monitor comment sections for links to other websites — gambling, predatory lending, slots, or anything riding your ad.
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Make your ad as clear as possible so people don’t feel the need to visit your page or Instagram first (hopefully)
As long as pagespeed test scores are still high, your landing page is fine. The rest is about optimizing the ads you run as guided above.
Full video explanation:
