Send a Meta Conversion API event
Public storefront endpoint. Sends browser-collected conversion events through Scalev using the Meta pixels configured on the store’s hosted storefront analytics setup. The store path selects the storefront; do not send a custom domain to identify the store. A 204 means the payload was accepted for asynchronous delivery.
Headers
Publishable storefront public API key for the target store. Page public API keys are not accepted on Storefront public routes.
Path Parameters
Store unique_id.
Body
1Full storefront page URL for the event. The API strips query parameters before sending to Meta.
Browser referrer URL. The API uses this with event_source_url to choose checkout versus home storefront analytics configuration.
Response
Success with no response body

